Bugatti Smartwatch launched, price more than Apple Watch

Car maker Bugatti has launched three smartwatch – Bugatti Ceramique Edition One Pur Sport, Bugatti Ceramique Edition One Le Noire and Bugatti Ceramique Edition One Divo. The price for the initial customers is 80,000 rupees.


Sports car company Bugatti is venturing into the smartwatch business. The company has launched three watches – Bugatti Ceramique Edition One Pur Sport, Bugatti Ceramique Edition One Le Noire and Bugatti Ceramique Edition One Divo.

Bugatti has built these smartwatches in partnership with VIITA. The company says that the hardware of each watch has 1000 parts and all three are equip with 90 sports modes with features such as blood oxygen monitoring and GPS tracking. Also Read – Oppo can launch sports watch soon, will get more sports features

Bugatti smartwatch price:

Bugatti’s new smartwatches are name after the company’s hypercars Bugatti Chiron Pur Sport, Bugatti La Voiture Noire and Bugatti Divo. Like these cars, Bugatti’s smartwatches also fall in the premium price range. Also Read – Realme Watch 2 Pro launched, know its price, features and specifications

The three Ceramique Edition One Pur Sport, Ceramique Edition One Le Noire and Ceramique Edition One Divo are price at 899 Euros making around 80,000 rupees. This price is for the initial customers. The watches for later customers will be price at 999 euros, which makes around 88,000 rupees.


Bugatti’s smartwatch project is listed for backing on the Kickstarter website. The company has set a goal of $ 60,000 for which the campaign will run till June 26. But till May 30, the project has got a backing of $2,16,916.

What will be special in Bugatti smart watch:

All three smartwatches have similar specs. These have a round AMOLED display with 390 × 390 pixels resolution. The company has used sapphire glass in it. Users will get the option to choose between silicon and titanium straps. The Bugatti smartwatch has VO2 Max sensor, 90 sports modes, 10ATM water resistant rating, step recording, heart rate variability, GPS, activity tracker and sleep tracking along with a stress management system.

Apart from these. You also get advance features like; Regeneration, Bioage, Water Loss and Calorie Recording in these watches. The Bugatti smartwatch has a 445mAh battery. The company claims a 14-day battery backup. The company is also offering a 5-year international warranty on these watches.

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